An appellation name for you food you may ask? We are all used to hearing appellation names for wine. Why for food?

1. It is fun! It allows us to greater appreciation and understanding of our food. When we stop to remember that not all food comes from the same spot, under the same growing conditions with the same love put into it, we begin to slow down and really enjoy the full history of the food as we eat it. A farmer who raises his chickens with the pride of providing the healthiest fowl that he knows will be sold and enjoyed by his community, is producing in a unique manner.

2. The term appellation transfers well to match the unique situations of growers, farmers, and food producers in this area. Namely the designations "Sonoma County", "Russian River", "California" are not adequate classifications to indicate the common characteristics and defining traits of a large portion of the food produced in this region. The geographic regions that comprise the similarly conditioned artisan food producing cultures extent across county borders matching instead the definitions of the natural land and the values towards food of the people involved.